Forrester Homecare, a new senior care provider in Fort Lauderdale, FL, partnered with Mindwishes to launch with clarity, confidence, and client-ready systems. As a startup in a competitive local market, they needed more than a website — they needed a smart, scalable growth infrastructure that would generate leads, build trust, and adapt as they grew..

Objective

Launch Forrester Homecare with a conversion-first digital foundation

, using a modular, AI-powered automation ecosystem to attract leads, manage client flow, and grow brand visibility — fast and cost-effectively.

Discovery

We conducted a deep dive into Forrester’s local market, brand vision, service model, and competitors. This included:

• Auditing their existing assets, messaging, and market gaps

• Identifying automation and visibility opportunities

• Defining key conversion goals and mapping the full client journey

Validation

We developed a custom lead generation and automation plan tailored to Forrester’s market and startup needs — blending local SEO, automation tools, and digital marketing add-ons. The strategy was reviewed and refined in collaboration with the client to ensure clear alignment and ROI.

Implementation

We deployed the full Mindwishes CLIENT FLOW™ Framework, integrating:

• A conversion-optimized website with embedded AI tools

• AI Chatbot and Voice Agent for 24/7 inquiry handling

• AI CRM & Pipeline Automation to organize and qualify leads

• Automated Email + Drip Campaigns for lead nurturing

• Reputation & Review Automation to build local trust

• Social Media Management with tailored brand messaging

• Local SEO optimization and campaign-ready content systems

• Smart integrations for scheduling, calendar, and client intake

All systems were built for ease of use, scalability, and minimal manual upkeep.

Launch

The new brand was launched with a cohesive system in place — from the first ad click to the final consultation booking — with all key automations live and working behind the scenes.

Performance tracking was set up using analytics tools and behavior tracking to measure the effectiveness of each system and identify quick wins.

Optimization

Following launch, we began continuous optimization based on:

• Lead volume and source attribution

• Chatbot and voice agent interactions

• Website behavior and conversion data

• Email open/click-through rates

• SEO ranking improvements